Optimisation Manager

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Optimisation Manager

  • Location:

    Macclesfield

  • Sector:

    Marketing

  • Job type:

    Permanent

  • Salary:

    £40000 - £50000 per annum + BENEFITS

  • Contact:

    Annabelle Green

  • Contact email:

    annabelle@freshtechit.com

  • Job ref:

    AGJUNE21_1623199038

  • Published:

    4 days ago

  • Expiry date:

    2021-07-09

Optimisation and Personalisation Manager/ Analyst- Retail

A world-leading retail company based near Manchester are seeking a talented Optimisation/ Personalisation Manager who will define and implement the strategy and vision across multiple websites.

As the Optimisation and personalisation manager you will be expected to:

  • Lead the different stakeholders from a defined working group and be responsible for driving, planning and implementing the end to end digital testing
  • Measure key successes through customers, conversions and purchases
  • Be the gatekeeper for all testing activity in the live environments.
  • Deliver a strategic plan outlining personalisation, testing and CRO strategy
  • Develop best practices testing guidelines by implementing and running A/B and MVT Testing.

We are seeking someone with the following attributes:

  • Experience in A/B/ MCT Tests
  • A good technical understanding
  • Knowledge of Javascript, HTML and CSS
  • Experience of website personalisation / online mechanising/ basket abandonment.

This is a fantastic organisation to work for with great career prospects.

Please contact Annabelle AT Freshtechit for more information