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SEO & Content Strategy Manager
We’re seeking a hands-on SEO & Content Strategy Manager who thrives on execution and innovation. In this role, you’ll design and deliver global organic growth initiatives—optimising international domains, shaping content strategies for diverse audiences, and ensuring strong discoverability across traditional search engines and emerging AI platforms.
This is an individual contributor role —you’ll collaborate closely with marketing, content, design, and engineering teams, while owning strategy and execution directly.
Responsibilities of the SEO & Content Strategy Manager
SEO Strategy & Execution
- Research, design, and implement SEO strategies that drive measurable growth.
- Optimise international domains for visibility (technical SEO, hreflang, site architecture, structured data).
- Track search trends, algorithm updates, and AI-driven discovery to stay ahead of industry changes.
- Conduct audits, keyword research, and competitor analysis to identify opportunities.
Content Strategy & Development
- Build content frameworks that strengthen brand authority in competitive markets.
- Apply E-E-A-T principles across all content to maximise discoverability and trust.
- Collaborate with local teams to adapt strategies for cultural and linguistic nuances.
- Test, measure, and refine content based on performance across search engines and AI-driven platforms.
Collaboration & Cross-Functional Support
- Partner with marketing teams to align SEO and content with broader initiatives.
- Work alongside developers, designers, and writers to embed SEO best practices into projects.
- Provide expertise and guidance on SEO/content questions to stakeholders across the business.
Performance & Reporting
- Define and track KPIs that connect organic initiatives to growth and engagement.
- Build reports and dashboards that clearly communicate progress, ROI, and insights.
- Experiment with new tools, platforms, and techniques to pioneer the next stage of organic growth.
If you meet the criteria and are interested in the role please apply here or email hello@freshtechit.com