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Managing Director - Seasoned Digital Marketeer
We're seeking a Managing Director to lead the growth and profitability of a new product in the knowledge transfer space. This role is ideal for someone who thrives in fast-paced, entrepreneurial environments, has a strong background in sales and digital marketing, and knows how to take a business from launch to scale.
You will be responsible for developing and executing business plans, creating data-driven marketing strategies, and driving customer acquisition, engagement, and retention. Reporting directly to the board, this role demands both strategic leadership and hands-on execution to deliver on growth, quality, and revenue goals.
Key Responsibilities
- Design and implement a long-term growth strategy, defining success metrics and driving user acquisition across digital and offline channels.
- Lead brand development across every customer touchpoint, ensuring consistency and high-impact storytelling that resonates with modern, active travelers.
- Oversee marketing execution across paid media, search, social, partnerships, email, CRM, influencer marketing, and more.
- Build and grow a high-performing team, developing leadership capacity while maintaining a hands-on, entrepreneurial approach.
- Translate customer insight into action through research, analytics, and engagement data to refine offerings and improve the user journey.
- Manage commercial performance, including P&L ownership, pricing strategy, customer conversion, and ROI.
- Collaborate cross-functionally with internal stakeholders and external partners to align efforts, share insights, and drive innovation.
- Support expansion efforts, including product evolution, new market entry, and broader brand reach.
What We’re Looking For
- Strategic Vision: You’re a big-picture thinker who can also deliver on the details.
- Marketing Expertise: Deep experience in B2C growth marketing, digital acquisition, and brand building across diverse platforms.
- Proven Operator: You've owned P&L outcomes and understand how to connect strategy with measurable business results.
- Team Builder: A collaborative leader who develops talent and builds culture.
- Customer-Obsessed: You thrive on understanding customer needs and translating insight into action.
- Agile & Adaptable: Comfortable in environments that move fast, where innovation, testing, and iteration are constant.
- Strong Communicator: Able to inspire, align, and mobilise cross-functional teams.
If your profile is a good fit for the role please apply here or email hello@freshtechit.com